flights

Well, it’s not the Jetta. It’s two women in a Passat blindsided by an SUV as they discuss Volkswagen’s controversial Jetta commercials that depict… well… the same thing:

A commercial referencing a commercial to make real more real. Too meta for me.

YouTube got a lot of flack for making a recent deal with NBC, so perhaps it was not NBC’s prerogative to lampoon it. Still, you gotta respect the network’s moxie for going head on at the controversy with this video:

As long as the root cause isn’t killing anyone, this is exactly what a company should to address a sticky PR situation. Respond directly, with humility and a sense of humor. Props NBC. I see a must-see TV comeback in your near future.