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Bush branding: 11 labels we’d like to forget

Yesterday, NPR’s On The Media aired an interesting segment about Bush and language. It wasn’t another jab at his butchering of English; it was a look at his administration’s creative branding of its policies, programs and  initiatives: Gladstone’s guest, “Republican wordsmith” Frank Luntz, doesn’t anticipate that much of Bush’s lexicon will stick, but he seems […]

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my california taxes at work

Today, I took my car to the nearest Shell station to get it smog checked – a bi-yearly(?) ritual for drivers in California. The friendly folks at the Shell station took one look at my registration renewal paperwork from the California DMV, however, and said, “oh, you’re test only.” Me: “What does that mean?” Shell […]