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Bush branding: 11 labels we’d like to forget

Yesterday, NPR’s On The Media aired an interesting segment about Bush and language. It wasn’t another jab at his butchering of English; it was a look at his administration’s creative branding of its policies, programs and  initiatives: Gladstone’s guest, “Republican wordsmith” Frank Luntz, doesn’t anticipate that much of Bush’s lexicon will stick, but he seems […]